International transactions

In international transactions, details turn relationships into a success

For the Netherlands, international business is of great importance and emerging markets have a big role in it. Only successfully closed deals keep the international business running and growing.

However, it’s not always easy to lead negotiations towards the positive result. You have to prepare the right strategy and convince your partner with the content of the deal. That is your expertise. For even better results, make sure other essential aspects are taken into account – especially when hosting a partner from an emerging market to seal the deal in the Netherlands.

An undisturbed business environment and a strong relationship with your business guest are equally important.
Luckily, there are ways to achieve that.


Whether you want to educate yourself, get advice or get assistance for the visit of your international business guest, Guestmanship is here for you.
Find out how.

Or read below the ABC’s of creating the business experience for your guests from emerging markets.


Appropriate guest journey

Business doesn‘t just occur from 9 to 5. An international business visit extends far beyond the office place and normal business hours. Your business guest is accustomed to being pampered and to having his cultural needs satisfied during whole business trip. There is no separation between business hours and evening entertainment. Did you know that … 

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Building relationships

Relationship building is the key to your company’s success. It becomes even more relevant if your business partner comes from an emerging market. He or she will not do business until the relationship is built. To build a relationship, the business partner has to trust you. That will happen when you respect him, but also … 

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Cultural diversity

Understanding the cultural differences and treating your guests in the manner that they would expect, can immediately distinguish your business from your competitors‘. For a Dutch businessman, everyday habits and ways of doing business become particularly unusual when working with emerging markets. For example … 

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Guestmanship can help you master all three topics

Learn how or hear the story of the company.





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